EDITORIAL: Vogue.com

June 26, 2018

For Resort 2019 exceptional craftsmanship is reimagined to create iconic styles destined to become life-long staples. This season we are all about jackets embodying a modern style appeal.

View the Resort 2019 collection as reviewed by Vogue.com below.

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By Emily Mercer on June 22, 2018

What will the St. John woman’s closet look like in 2020? What about 2030? We have a feeling it will at least include a suit. Colorful tweed suits are the brand’s signature, starting with its knit skirtsuits in the ’60s and evolving into the relaxed, less-structured blazers of recent collections. They’ve been tweaked and unstuffed to better serve today’s on-the-go, comfort-seeking woman, but whether or not that strategy will work for the next couple of decades remains to be seen. Connecting with new, younger customers isn’t easy; we’re spoiled for choice. Suiting is relatively timeless, though, and St. John is lucky to have the new-wave tailoring revival on its side.
Resort 2019 had a touch of the hackneyed nautical theme, but the bigger focus was on new jacket silhouettes. It’s easy to picture a working woman in her mid-30s wearing the hip-length houndstooth tweed blazer over cropped trousers for work, while ladies averse to the streetwear craze might wear it off-duty with a T-shirt and jeans. Another boxy cream jacket with enameled buttons had a similar dress-up-or-down appeal, plus a hint of a ’60s feel; it will register as nostalgic to the woman who’s been wearing St. John for decades but will feel a little charming and vintage-y to the girl channeling Audrey Hepburn.

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